A personalization rule in the Sitecore Rule Set Editor is the mechanism to implement rules-based personalization in Sitecore. There are three main components of rules-based personalization, Conditions, Actions, and Rules.
To get a better idea of the possibilities for ‘out-of-the-box’ rules-based personalization, we’ve provided a full list of conditions in the Rule Set Editor as a downloadable cheat sheet.
This article originally appeared here.