Sitecore recently released Experience Platform (XP) 9, which provides a brand new way to do marketing automation with a dedicated Launchpad application. In this video, Brett Berchtold (@BrettBerchtold), VP of Sales and Marketing at Roundedcube, gives a first-hand look at the new Marketing Automation application and walks through some common marketing outcomes that can be implemented with this new tool.
Presented at the St. Louis Sitecore User Group meetup | #STLSitecoreUG
This article originally appeared here.